If you’re planning on selling your set of wheels with a private sale, there are some basic guidelines all sellers should follow to ensure the biggest pool of potential buyers and the best price possible. At the end of the day, whether it’s a house, car, boat or tractor, all sellers want the sales process to be as smooth as possible. For second-hand selling success, look no further than these four simple steps.
The right price
The right price can be the difference between your car selling quickly or failing to sell at all. That’s why its essential owners have a realistic understanding of what their car is worth. The used-car market is flooded with options, so be sure to do your research on the price bracket of similar makes and models and set your price accordingly. If your car has lower than average mileage or has been kept in exceptional condition, you will be able to justify a higher than average price for comparable vehicles. If the car needs work, however, a lower than average price is likely required to close the sale.
The right paperwork
To give buyers confidence in the reliability of your car, the more paperwork you can provide a buyer, the better. This usually includes roadworthy certificates, any recent mechanical work or tyre replacements and a servicing logbook. Other essential documentation includes a registration certificate and any compulsory insurance. For sellers to speed up the sale, it’s a good idea to also have any vehicle transfer paperwork on hand to provide your buyer with. A vehicle history report, which details the number of previous owners and if the car has ever been in an accident, can also be obtained for as little as $30.
The right marketing
A car can only be sold if people know it’s for sale in the first place. That’s why the next step is getting the word out about the sale to potential buyers through a number of different channels. Websites like Boost Classifieds connect sellers with prospective buyers. Print and online listings and social media local selling groups can also be useful resources to get the word out to people searching for second-hand cars. It can be effective put a ‘For Sale’ sign in the front or rear windscreen of your vehicle to grab the attention of those passing by. Finally, ensure you add as many details as possible on any ads that you place, including as many photos as are allowed. Be sure to include any notable selling points such as low kilometres, the fact that the vehicle has only had one owner or that it has always been keep in a garage.
The right presentation
Before potential buyers come to inspect your car, its important sellers do what they can to make the best positive first impression. As well vacuuming the interior and washing the exterior, consider having a professional detailer clean the car, the body and under the hood. With their equipment and tools, their clean will likely be much more comprehensive than what you’ll be able to achieve on your own. Make sure to remove any personal belongings from the car as well as stickers to the rear or side windows. Inflate tyres and consider changing the oil before the car goes up for sale.
Follow these four essential steps to ensure your car sells quickly. What else have you done to entice buyers? Let us know with a comment.